Key Facts
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Starting
1 Aug 2025- Location
- Wandsworth
- Start Time
- 08:28
- End Time
- 08:28
- Duration
- 1 Year
- Study Mode
- Part Time Day
- Days
- Roll-On Roll-Off (Any Day of Week)
- Start Date
- 1 Aug 2025
- Level
- Short Course
- Code
- WCRX302FC
Fees
- 19+ Fee
- £ 25
Digital Marketing Business Principles - Online
Develop your digital skills and learn how to build a brand, and understand some of the Social media tools that help grow a business online. This course covers SEO, social media strategy, introduction to email marketing, and analytics—perfect for entrepreneurs and career changers.
Testimonial: "I launched my handmade jewellery business during lockdown, but had no idea how to market it. This course taught me how to build a website, run Instagram ads, and track engagement. My sales tripled in three months." — Callum D., Small Business Owner
Once you have enrolled, you will receive your course access link within 5 working days. Please check your email for this link, which you'll need to get started.
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Entry Requirements
A good grasp of English, Maths and ICT would be beneficial for this course -
Course Content
This course will help develop the skills in • Principles of search marketing (SEO and PPC) • Email marketing fundamentals • Web analytics and performance metrics • Mobile apps and digital platforms • Social media platforms: similarities, differences, pros/cons • Digital etiquette and professionalism • Data protection and security in marketing • Integrating digital platforms into business environments • Understanding customer needs and business context -
Assessment Details
At the end of the course, learners will take an online multiple-choice question assessment test. This online multiple choice question test is marked automatically so you will receive an instant grade and know whether you have passed the course. *The pass mark is 80%.
