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Key Facts

  • Starting
    19 Jan 2026
    Location
    Wandsworth
    Start Time
    18:00
    End Time
    20:30
    Duration
    4 Weeks
    Study Mode
    Part Time Evening
    Days
    Monday
    Start Date
    19 Jan 2026
    Level
    Entry Level
    Code
    WABX112TL

    Fees

    19+ Fee
    £ 25

    Enrol

Digital Skills for Social Media Marketing (Beginners) (T2E)

Digital Skills for Social Media Marketing (Beginners) (T2E)

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This course will introduce and help you to develop you digital skills and develop some understanding of how to promote a business in a digital age.

Social media marketing involves using social media platforms to connect with your target audience, build brand awareness, drive traffic to your website, and ultimately, achieve your business goal

This would be useful if you want to improve your own digital promotion skills and want to progress to apply these skills to a real business situation, or as a foundation for further learning in subjects such as:

  • marketing
  • business
  • ICT
  • media

You will need to have a good grasp of English, recommend some experience of using a computer

NOTE: You will need to set-up MFA (Multi Factor Authentication ) to use the College computers. Please bring your mobile phone to class to support the process.

  • Introductory Course Info HE


    This course introduces learners to the world of digital marketing through social media. It's perfect for those looking to build an online presence, develop their digital skills, promote a business, or explore a new career path in marketing

  • Entry Requirements


    You will need some experience of using a computer, for example creating and saving files. Basic literacy and numeracy recommended

  • Course Content


    Develop your digital skills whilst developing your understanding in basic social media marketing The course will introduce you to social media marketing and the world of digital marketing. Explore The role of digital marketing in modern business Key digital marketing channels and their uses How businesses use digital marketing to achieve strategic goals The importance of branding and customer engagement

    Learners will be invited to access to the online, interactive study book so they can practise the learned skill in and out of the classroom.

  • Progression Next Steps


    Possible progression routes include: *Level 1 or 2 Certificate in Digital Marketing

    *Level 1 or 2 Certificate in Business or Customer Service

    Short CPD Courses Social Media for Business Introduction to E-commerce Branding and Online Presence

    Workshops or Micro credentials Canva for Beginners Google Analytics Basics LinkedIn for Professional Networking

  • Additional Information


    NOTE: You will need to set-up MFA (Multi Factor Authentication ) to use the College computers. Please bring your mobile phone to class to support the process.

  • Course Structure


    Delivery Mode: In-person, blended learning Learning Style. Non-Accredited based learning with practical tasks and portfolio assignments/tasks

  • Assessment Details


    Learners will undertake a mix of activities including: multiple-choice questions self-reflections on their learning reading group activities and lesson slides Group discussions

  • Teaching and Learning


    Tutor-led demonstrations and platform walkthroughs Hands-on content creation tasks Group discussions and peer feedback Access to templates and planning tools Real-world examples and campaign simulations